PPC Management
One-click to boost your businessPPC or pay per click advertising is one of the most cost-effective ways to drive traffic to your business website. It is the quickest way to beat your competitors and get a higher ranking with top-tier keywords. It allows you to increase sales, drives immediate results and increases revenue. More than 70% of the brands utilise PPC advertising to drive immediate results. With the help of an effective PPC company, like 7 Stones Digital, your business can hit the sky.
start todayWhat is PPC?
PPC campaign is an advertising model in which brands pay only when a user clicks on their online ads. It is a way to buy visits to your website rather than attempting to earn those visits organically.
When organic traffic is not enough, you need a push to increase
No matter what your size and scope are, 7 Stones Digital provides the best PPC Management services in Chennai to improve ROI and brand visibility.
What is PPC advertising?
PPC is an advertising model in which brands pay only when a user clicks on their online ads. The most common pay per click advertising is the paid search ads.
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How PPC Works?
Pay per click advertising is a powerful marketing strategy that generates high ROI for businesses. Let’s now understand how they work.
With Google and other platforms, brands pay to display their ads at the top of the search engine result pages. When a consumer clicks the ad, brands pay the cost per click (CPC) amount from the daily budget. This CPC is determined by the keyword usage. PPC ad forms include Search Ads, Local Ads, Display Ads and Remarketing.
Search ads appear on the top of the organic search results. Brands will have to only pay if consumers click on their ad links.Google and other platforms run bids on competitive keywords and the highest bidder earns a specific keyword to get listed in the SERPs. This process is very challenging without the help of an effective PPC company.
These are a specific sub-set of search ads. They help to attract demographic consumers from a particular field. Linking your PPC ad efforts with Google My Business page is an effective method to improve brand reach among potential local consumers. More than 86% of the local business utilize Geo-targeting to reach all the local potential consumers. This helps to customize local business for potential customers.
Display ad is precisely not a Pay per click advertising model. They can be visual ads and graphic content-based. The setup process is very simple, brands have to create ads in various formats, select the demographics and then determine the budget. Depending on this, the cost per click (CPC), cost-per-thousand-impression (CPM) and cost-per-acquisition (CPA) varies
An example of video ad is the advertisements that are played before viewing a YouTube video. These ads are usually 15, 30 and 60 seconds long. Video ads can be classified into Pre-roll, Mid-roll, Post-roll, Overlay ads and Non-Overlay ads. Pre-roll ads are the most commonly used ad format in video advertisements.
These ads focus on the viewers who have already visited your business website in the past but neglected to enter the purchase funnel. Retargeting visitors can increase conversion rates and ROI drastically. Past visitors will see ads in YouTube videos and web pages while browsing. They focus to entice the visitors to come back. These ads are priced according to the automatic bidding model
Why Remarketing?
Remarketing can efficiently and consistently raise conversion rates. Brands see a lower cost per impression because they are not competing for keywords in the search results. Instead, they specifically target customers who have already visited their site to improve ROI. More than 67% of the companies use remarketing to gain customers. It is very cost-effective compared to other PPC ad forms.
How does it work?
Once a customer visits your website a remarketing tag is added on them if they do not enter the purchase funnel. This tag drops a cookie onto their browser that tracks them wherever they go online. Wherever they land on the Internet your ads get projected to them. This gives greater control over your target audience and can customize ads to trigger them to enter the consumer journey. Remarketing consists of Video Remarketing, Search Remarketing, Display Remarketing, Dynamic Remarketing, Social Media Remarketing and Customer List Remarketing.
Remarketing can efficiently and consistently raise conversion rates. Brands see a lower cost per impression because they are not competing for keywords in the search results. Instead, they specifically target customers who have already visited their site to improve ROI. More than 67% of the companies use remarketing to gain customers. It is very cost-effective compared to other PPC ad forms.
How does it work?
Once a customer visits your website a remarketing tag is added on them if they do not enter the purchase funnel. This tag drops a cookie onto their browser that tracks them wherever they go online. Wherever they land on the Internet your ads get projected to them. This gives greater control over your target audience and can customize ads to trigger them to enter the consumer journey. Remarketing consists of Video Remarketing, Search Remarketing, Display Remarketing, Dynamic Remarketing, Social Media Remarketing and Customer List Remarketing.
WHY PPC?
- Cost-effective
- Fast results
- Budget Control
- Pay only when clicked
- Targeted text ads
- Results can be tracked easily
- Immediate and consistent traffic
- Immediate entry into the purchase funnel
- Provides better ROI than other strategies
- Geo-Targeting and Ad Scheduling
- Boosts SEO Strategy
- Retargeting
What is PPC advertising?
PPC is an advertising model in which brands pay only when a user clicks on their online ads. The most common pay per click advertising is the paid search ads.
Read More
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PPC pricing chart
View our pricing below to see the features of our PPCFeaturesTo increase your visibility online |
starterAggressive Plan |
BusinessMarket Leader |
EnterpriseTop Market |
|---|---|---|---|
| Monthly PPC spend with PPC networks | 1,50,000 INR | 2,50,000 INR | Custom |
| Keywords in campaign | Up to 400 | Up to 2,000 | Up to 10,000 |
| Google PPC Network | ✓ | ✓ | ✓ |
| Bing PPC Networks | - | ✓ | ✓ |
| Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for) | ✓ | ✓ | ✓ |
| Google Display Network | ✓ | ✓ | ✓ |
| YouTube Video Ads (Clients need to provide video or purchase 7 Stones Digital web video production package) | ✓ | ✓ | ✓ |
| Google In-Store Visit Reporting | ✓ | ✓ | ✓ |
| Google customer match & audience match | ✓ | ✓ | ✓ |
| Gmail Competitor Ads | ✓ | ✓ | ✓ |
| Initial campaign development & strategy | ✓ | ✓ | ✓ |
| Advanced keyword research and selection | ✓ | ✓ | ✓ |
| Industry analysis | ✓ | ✓ | ✓ |
| Ad campaign copywriting | ✓ | ✓ | ✓ |
| Ongoing keyword development and tweaking | ✓ | ✓ | ✓ |
| Dynamic keyword insertion into ads | ✓ | ✓ | ✓ |
| Google analytics integration & goal tracking | ✓ | ✓ | ✓ |
| Results analysis/reporting | ✓ | ✓ | ✓ |
| Strategic bid management | ✓ | ✓ | ✓ |
| PPC account settings monitoring (Ex. Geotargeting) | ✓ | ✓ | ✓ |
| Single account representative | ✓ | ✓ | ✓ |
| Up to two personal consultations per month | ✓ | ✓ | ✓ |
| Up to 100 web lead phone calls tracked per month (Included for all 7 Stones Digital clients) | ✓ | ✓ | ✓ |
| Up to 25 web lead phone calls transcribed per month (Included for all 7 Stones Digital clients) | ✓ | ✓ | ✓ |
| Monitoring clicks, conversions and click fraud activity | - | ✓ | ✓ |
| Setup and management of rule based bidding | - | ✓ | ✓ |
| International PPC campaign management (English only campaigns) | - | - | ✓ |
| Setup of 1 Unbounce Landing Page template (optional) | - | - | ✓ |
| Website conversion analysis reporting | - | - | ✓ |
| Initial banner ad design for display & remarketing | Add 63,000 INR | Add 63,000 INR | 1 set included |
| Quarterly banner ad design for display & remarketing (a total of 4 banner ad sets a year) | Add 21,000 INR | Add 21,000 INR | Add 15,750 INR a month (since 1 set is included each year) |
| Website conversion analysis implementation | Nil | Nil | By Quote |
| Social Media PPC Advertising | By Quote | By Quote | By Quote |
| Free 7,000 INR AdWords credit to new clients | ✓ | ✓ | ✓ |
| One time setup (1st month): | 70,000 INR | 1,22,500 INR | 1,75,000 INR |
| Progressive monthly management cost: | 22,750 INR (& minimum for all plans) | 14% of monthly budget | 12% of monthly budget |
| International Campaigns (Non-English) - Each additional language monthly management cost: (Two month duration)" | 19,250 INR | 19,250 INR | 19,250 INR |
| Translation Services: | By Quote | By Quote | By Quote |
| Need more information?Call Us at: +91 93 6337 7776 | Get a quote | Get a Quote | Get a Quote |
6 Reasons why you should choose PPC for your business
Cost-Effective
PPC is one of the cost-effective ways to advertise a brand with low key investment. More than 40% of the visitors are likely to enter the sales funnel with effective PPC services. 7 Stones Digital is a leading PPC company that provides cost-effective PPC Management services in Chennai.
Quick Results
Output decides the efficiency of a brand’s strategy. With best PPC services, a brand can locate positive impact on their business growth within a lesser time compared to other marketing channels. With the help of expert knowledge in PPC marketing, 7 Stones Digital does best PPC services in India.
Targeted Ads
Pay per click advertising helps to reach targeted customers easily and attracting them is very easy compared to other marketing services. Brands can meet the right audience at the right time. Demographic analysis, Geo-targeting and In-market targeting allow brands to win their competitors.
Easy Convert
PPC services redirect a user directly to the landing page upon click. The rate for entering into the purchase funnel is 40% compared to other marketing methods. 7 Stones Digital provides the best pay per click services in India to help brands can improve their ROI and online visibility easily
Brand Recognition
Reaching the high priority status in the search engine result ad section helps brands to gain authority and trust among potential audience. This can open doors to local customers and demographic audience. 7 Stones Digital provides the best pay per click marketing to improve brand recognition and local dominance
Better ROI
With an increase in immediate traffic, revenue increases. More than 45% of the consumer click the text ads that are popped in the first page of results. With effective keyword analysis and advanced PPC ad campaigns 7 Stones Digital provides the best PPC services in India
Do people really click on online PPC ads?
Yes. PPC ads get more ROI than other marketing methods. Ads that appear on the top of SERPs attract the potential customers easily.
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Types of Advertising on Google Ads
Why is 7 Stones Digital one of the best PPC Services provider in India?
Are you ready to grow your business? 7 Stones Digital provides PPC management in Chennai, the choice for best PPC services.
Measured Time
We help you provide dedicated ad campaign strategies, advanced keyword research, ad copywriting and put together an effective game plan to target the right people at the right time within a measured time plan.
Maximized ROI
Our experts conduct effective demographic analysis and pay per click advertising to maximize ROI. By testing each element of the ad, we help brands improve visibility and conversion rate with guaranteed results thereby providing best PPC services in India.
Transparent Pricing
With cost-effective PPC services and transparent price, 7 Stones Digital, an SEO company provides the best PPC Management services in Chennai. Extending transparency has built trust and relationship with our clients to make their goals ours.
Geographically Targeted Ads
We provide Local PPC services to deliver content and advertisements to consumers based on the demographic analysis. Leveraging Google Ads to drive traffic from relevant and right customers we stand tall to increase ROI thereby providing the best PPC services in Chennai.
Transparent ROI Report
From analysing keywords to testing landing pages, we ensure to provide effective PPC services that help to drive results. Report on what works and what doesn’t give a clear projection of the workability of the strategies.
Ad Campaign
Different needs for different business. We provide hand-crafted strategies and aggressive PPC services that best fits your business. 7 Stones Digital provides the best pay per click service in India and understands the needs and wants of every business and focus on what the business actually needs to succeed.
