Brand Packaging

brand and packaging designing

Brand Packaging

A brand describes the credibility of the product and leaves a long lasting impression in the minds of the customers. Packaging influences the customers by making an impact of the brand and the company. Both branding and packaging combined together requires strategic thinking and high levels of creativity to make a brand out of a company and to deliver the brand to its customers.

7 Stones Digital offers services in making a brand out of your business. We simply do not create a brand that is good. We aim to create brands that are simply great and bridge a connection with its customers right away with our innovative ideas and creative design.

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Brand Packaging of 7 Stones Digital

We are one of the leading service providers of brand packaging in Chennai and Bangalore. We also cater to needs of various businesses all over India. We help companies create a brand out of them and aid them in stabilizing and establishing their brand. We offer packaging services with creative design and relevant graphics to complement the brand.

Only a creative team can bring forth an effective branding into picture. Our team is brimming with ideas and ways to design, deliver, promote and bring into effect the branding of a company.

We help in every step of the way, meticulously looking over the details by considering the customer base of the clients and the nature of the business. We take steps that are best for a company and push forward to bring an effective brand that satisfies the company’s image.

Strategic thinking from the insights blended with imagination provides a vision to choose and implement the type of branding according to our clients. Creativity is the key component for any brand strategy. With the access to wide range of tools, we come up designs and graphics that would be best suitable for the implementation of brand strategy.

We employ our best people to come up with a brand name that is engaging and emotionally identifiable with the customers. The choice of name is a crucial step in branding; it may break or make the customer trust and plays a vital role in not only the sales, but also in any future prospects of the company. Hence, we are careful to choose a proper brand name which best describes the brand and matches with the need of the customers.

Rebranding your company essentially means giving a new life, new look and new identity to the company’s image. It may be because of a possible change in the vision, repositioning in front of its customers, reestablishing the company’s goals, expanding the business, adopting to the changing customers, or as a result of a merger or an acquisition.

Whatever the reasons maybe, rebranding is effective only when all points of the old identity are covered with the new brand. Ideally, a company may change the logo or sometimes, the name of the company along with it.

Rebranding isn’t just changing the logo or the name. We make sure to understand the nature of the rebranding and the future changes brought into the company for suitable adoption of the rebranding, so that we can work better towards influencing the new brand and new vision. We facilitate rebranding strategies to reach a wider customer base or by changing the image in front of regular customers.

Understanding the reasons behind the rebranding is the key element which draws focus on the areas of reasons which propelled the company to undertake the rebranding in the first place.

Creating a new image for the company to compensate for the reasons which propelled the rebranding from the old brand, changing the outlook and feel in front of the target customers and establishing the new brand in place of old brand are some of the major areas that we will look into.

Not many users directly click on the ad when they see it for the first time. This is when remarketing comes in. Audience requires better convincing coupled with familiarity to enable them to click and land on your page. We make sure that your ads are frequently displayed in front of your target audience and with the right copy and design, the campaign will result in more leads and sales.

In cases where penalties are applied, we analyze the content of the website to find the reasons for the penalties and offer suggestions to get back on the track. We look for low quality content, spammy links and user experience factors to guide you to recover from the penalty. We identify negative SEO that may have resulted in the penalty and recommend ways to correct it.


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Market Leader

Total Influencer Advertising Spend ₹ 3,60,000 ₹ 5,40,000 ₹ 9,00,000
- Influencers w/ 5k - 100k Monthly Pageviews = ₹ 35,000 - - -
- Influencers w/ 100k - 400k Monthly Pageviews = ₹ 1,20,000 - - -
- Influencers w/ 400k - 700k Monthly Pageviews = ₹2,24,000 - - -
- Influencers w/ 700k - 1M Monthly Pageviews= ₹ 3,60,000 - - -
- Influencers w/ 1M-2M Monthly Pageviews= ₹ 4,48,000 - - -
- Influencers w/ 2M-4M Monthly Pageviews = ₹ 6,00,000 - - -
Social Amplification by Influencers ₹ 60,000 ₹ 3,00,000
Possible Impressions Across All Platforms 2 Million 8 Million 20 Million
Target Audience Research
Competitor Intelligence Report -
Demographic and Interest Research
Influencer Strategy Development
Vetting Influencers
Hiring and Contracting Influencers
Communicating with Influencers
Dedicated Outreach Specialist to Ensure Brand Standards and Key Messages are Upheld
Fact Checking Before Publication for Factual Inaccuracies and Brand Misrepresentation
Targeted Keyword Research
Influencer Matching Report (Pick Your Publishers)
Google Analytics Setup w/ Conversion Tracking
Unique Tracking Code Development
Ongoing Monthly Traffic & Goal Reporting
Social Media Monitoring Interface Access
Development of micro-blogs -
Keyword Rank Checking -
Minimum Monthly Investment 90 days 90 days 90 days
Campaign Advertising Spend ₹ 1,20,000 spent on Influencers ₹ 1,80,000 spent on Influencers ₹ 3,00,000 spent on Influencers
Campaign Setup & Management Cost (One Time) ₹4,000 ₹6,000 ₹10,000
Development of Media Kit
Development of Creative Brief with Key Messages
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Brand Collateral Services

When the brand has been established by the company, we concentrate on the brand collateral to spread the branding through maximum possible channels. Brand collateral needs a well thought design structure and a creative mind to craft designs which is in line with the branding.

Logo designing services

Logo is the main identity of a brand; our experienced and talented design team will craft a logo which best describes the brand, the vision and the goals of the company. You will just have to tell us what the logo must convey to its customers; our creative design team will put your words into design and create a logo that speaks to the customers and acts as a standing proof of the credibility of the brand. In addition to logo designing services, our creative design team also looks after other services:

  • Designing the letterhead
  • Designing the visiting card/business card
  • Digital brochures/flyers
  • Designing newsletters
  • Graphics and imagery of the brand
  • Designing stickers and other handouts
  • Branding of other stationary services

Packaging services

When a new brand is introduced or when an existing brand is rebranded, then the packaging of the brand’s product has to be modeled or renewed according to the branding needs. The right packaging adds value to the brand and entices the customers to bring in more sales.

Our design team creates an attractive packaging design with will fit the product physically. It must be efficiently designed to carry the brand value exuding the feel of the brand. We offer flexible packaging designs for various products and have a proper workflow for the development.

Our expert team at 7 Stones Digital is highly qualified to handle your PPC advertisements effectively. We strategize our PPC campaigns towards achieving your business goals. You need not know what the terms views, impressions, CTR or any other metrics are. We analyze the metrics and let you see the results in your terms: leads, conversions and sales, thereby increasing your ROI. We offer PPC services in Chennai and in other major cities of India. Our PPC costs are competitive in the Indian market, offering the best of services to maximize the reach of your Online Marketing according to the demographics, industry and the audience.

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