What is a landing page?
A landing page is where a visitor first lands on a website from ads.Short Overview.
Visitors are usually driven via PPC campaigns from different destinations to a landing page. These landing pages convince the visitor and get them engaged in any specific action on the website (the page you are looking at is a landing page with CTA buttons). Here are some most-essential factors influencing the landing page visitors:
- The heading should be relevant to Ad.
- Additional informations relevant to Ad.
- Relevant attractive images
- Informations of additional services
- The Call To Action (CTA)
- Live chat support
Why Do You Require a Landing Page?
For conversions
Landing pages are like the business and pleasure of any website conversion. Providing the visitors with targeted content, it lets them take next action like form filling, purchasing products etc.
For lead generations
Without leads, it’s impossible to generate customers. Lead generation for landing pages is specifically used for capturing personal information of a potential customer such as a name, phone number, etc. This is further used to nurture that customer down your marketing funnel.
For SEO value
Higher the rank, higher the conversions. With specific keywords on the landing page, the SEO value increases, and there is more possibility to rank high in search engines.
To collect demographic data
You can obtain information about who is visiting your site, their behavior, gender, age group they belong to, and so on. This information helps you to target directly at your audience in an effective manner.
To market the offers
Offers always have a hard time to find a place on a website. Placing the offers on the conversion page drives traffic. Also, increase the effectiveness of marketing offer to gain more conversion.
Call us today to get your landing page designed or optimized
We strive to provide Our Customers with Top Notch Support to make their Theme Experience Wonderful Call NowWHAT IS THE COST OF A LANDING PAGE?
The price of a landing page varies from company to company. The price of a landing page depends on a number of factors, such as Amount of content on the landing page, Testing of the landing page, Profile Creation, Optimization of the landing page, etc.Features |
starterAggressive Plan |
BusinessMarket Leader |
EnterpriseTop Market |
|---|---|---|---|
| Fully Responsive Design Across All Devices (Desktop, Mobile, Tablet) | ✓ | ✓ | ✓ |
| Conversion tracking code setup | ✓ | ✓ | ✓ |
| Dedicated account representative | ✓ | ✓ | ✓ |
| Market research | ✓ | ✓ | ✓ |
| Conversion strategy | ✓ | ✓ | ✓ |
| 1 hour consulting on strategy implementation | - | - | ✓ |
| Landing page design | ✓ | Unlimited Iterations | Unlimited Iterations |
| Landing page programming/build | ✓ | 1 Iteration | 3 Iterations |
| Multivariate conversion testing | - | 1 Iteration | 3 Iterations |
| Copywriting | - | 1 Iteration | 3 Iterations |
| User testing | - | ✓ | ✓ |
| Setup of auto responders | - | ✓ | ✓ |
| Confirmation/Thank you page | - | ✓ | ✓ |
| Flash/jQuery interactive calls to action | - | - | ✓ |
| Lead forms integrated into CRM (ex. Salesforce.com) | - | - | ✓ |
| Performance test reporting | - | ✓ | ✓ |
| Conversion reporting | - | ✓ | ✓ |
| Call tracking | Additional 2500.00 INR | Additional 2500.00 INR | ✓ |
| Database integration | By Quote | By Quote | By Quote |
| Video creation & implementation | By Quote | By Quote | By Quote |
| Time frame | 3 weeks | 7 weeks | 10 to 14 weeks |
| Need more information? Call Us: (+91) 93 6337 7776 | Click to see the pricing | ||
Categories of Landing Pages!
A standalone landing page is designed specifically for conversions. It includes various categories like a Viral landing page, Infomercial, Click Through and Lead Capture (Lead Generation).
Also named as “Sitelet”, a microsite is a small website with multiple pages which is created as an addition/supplement for the main website. This is used for running large campaigns as they help to drive high traffics.
This is a page with a homepage and other product information. This type of landing page requires no extra work to create a separate page. It’s just a part of a complete website. You can promote your single service as well as send your customers to the homepage which eventually makes them choose other services offered. This is also a great way to make a profit.
6 Crucial landing page errors that ruin your results.
We provide a wide array of Usable & Flexible Features
Slow Page Loading
It kills conversion rates, and increases bounce rates. Make sure your page loads within 2 seconds or less than that.
Irrelevant Images
Images with no relevance to products are more likely to confuse and deviate your visitors. Include images that are relevant and speaks your brand's language.
Generic CTA Placement
Wrong placement of CTA makes everything go in haste. Also, avoid white spaces to help focus attention details.
Clustered Design
Too many banners or irrelevant stuff destroys the designs of your website. Keep it simple and attractive.
Irrelevant Title
Title of your landing page should be specific and relevant to key phrases. A clear title focusing on a benefit generally performs the best.
Options To Redirect
Redirection makes people move away from your website. Avoid too many redirects and remove unwanted and broken links.